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Course Outline

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Course Agenda:
- Introduction to caller self-service
- Giving callers channel alternatives
- IVR self-service technologies
- Conducting a self-service pilot
- Voice response optimization
- Impact of calls on brand image
- Feeling the pain – making it personal
- Caller self-service value proposition
- Conclusions

Module 1 Introduction to Caller Self-service

Module Objectives:
Introduction to caller self-service has the following learning objectives:
-What is caller self-service?
-Business imperatives impacting self-service
-Caller self-service challenges
-Minimizing caller “opt-outs”

What is caller self-service?

Faculty:Dr. Jon Anton
Dr Jon introduces the course and describes Self-Service

Business imperatives impacting self-service

Faculty:Dr. Jon Anton
Dr Jon discusses what is need to give the best self-service

Caller self-service challenges

Faculty:Dr. Jon Anton
We will cover what self-service challenges you may have and how to solve them

Minimizing “opt-outs”

Faculty:Dr. Jon Anton
Dr Jon will show you how to minimize "op-outs"

Research the Caller

Faculty:Dr. Jon Anton
Dr Jon will show you ways to research the caller.

Module 2 Giving Callers Channel Alternatives

Module Objectives:
Giving Callers Channel Alternatives with the following learning objectives:
-How to migrate to other channels
-Customer choice – a case study

How to migrate to other channels

Faculty:Dr. Jon Anton
Dr Jon gives examples of how to migrate customer to other channels

Customer choice – a case study

Faculty:Dr. Jon Anton
Dr Jon use an interesting case study to prove how giving alternatives improves customer satisfaction

Module 3 IVR Self-Service Technologies

Module Objectives:
Discover the new IVR Self-Service Technologies

IVR Self-Service Technologies

Faculty:Dr. Jon Anton
What are the IVR Self-Service Technologies

Module 4 Conducting a Self-service Pilot

Module Objectives:
We will go over the importance of a self- service pilot

Conducting a self-service pilot

Faculty:Dr. Jon Anton
What are the steps you should take to conduct a pilot IVR.

Module 5 Voice Response Optimization

Module Objectives:
Voice Response optimization has the following learning objectives:
-Evaluating scripts
-Key performance indicators

Evaluating scripts

Faculty:Dr. Jon Anton
Dr Jon goes over how to evaluate scripts

Key performance indicators

Faculty:Dr. Jon Anton
Dr Jon's looks at KPI's for self service

Module 6 Impact of Calls on Brand Image

Module Objectives:
We will discuss the impact that self-service can have on your brand image.

Impact of calls on brand image

Faculty:Dr. Jon Anton
-

Module 7 Feeling the Pain – making it personal

Module Objectives:
The new mantra is to "Make it personal". We go over how to accomplish this.

Feeling the pain – making it personal

Faculty:Dr. Jon Anton
-

Module 8 Caller Self-Service Value Proposition

Module Objectives:
We show how you can justify this investment into caller self-service.

Caller self-service value proposition

Faculty:Dr. Jon Anton
-

Module 9 Conclusions

Module Objectives:
We conclude the course

Conclusions

Faculty:Dr. Jon Anton
-

Copyright 2010 CCCE  
The College of Call Center Excellence CCCE
SHOPPING CART
Call Center Management Certification - 03/09/10 - 03/12/10 Austin, TX - plus tour of Austin, 311 Center
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Unit Price : $1995.00
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Total : $1,995.00
 
Subtotal : $1,995.00